Interesting article on the influence of different music styles on how the tastes of various wines were described. Their music recommendations are 'interesting', I don't think I would choose to play Blondie while drinking Chardonnay.
"Previously, Professor North conducted supermarket research which suggested people were five times more likely to buy French wine than German wine if accordion music was played in the background.
If an oompah band was played, the German product outsold the French by two to one."
Is this why I always end up with Reislings from the wine store? They must play a lot of oompah.
No comments:
Post a Comment